Vestar Wants Shoppers to Stay Cool – Robert Khodadadian

In spite of days that often exceed 110 degrees in the summer, Phoenix has a number of outdoor malls. Mall giant Vestar wants to make it a little less trying for shoppers to get to the stores in the summer. They’ve joined forces with Arizona State University’s (ASU) Southwest Integrated Field Laboratory (SW-IFL) to launch the first-ever ‘Cool Pavement Project’ at Desert Ridge Marketplace. 

The project aims to help mitigate elevated temperatures in communities dense with impervious and solar-absorbing materials- known as the ‘Urban Heat Island Effect’.

CoolSeal by GuardTop® is a water-based asphalt coating that is expected to lower street and parking lot temperatures by reflecting heat rather than absorbing it. Paved surfaces – including roads, sidewalks, and parking lots – make up approximately 40-percent of the Phoenix land area, warming ambient urban air on the hottest days. CoolSeal has the potential of lowering surface and air temperatures- reducing energy and water consumption over the long term- while also improving the customer shopping experience. 

The post Vestar Wants Shoppers to Stay Cool appeared first on Connect CRE.

In spite of days that often exceed 110 degrees in the summer, Phoenix has a number of outdoor malls. Mall giant Vestar wants to make it a little less trying for shoppers to get to the stores in the summer. They’ve joined forces with Arizona State University’s (ASU) Southwest Integrated Field Laboratory (SW-IFL) to launch the first-ever ‘Cool …
The post Vestar Wants Shoppers to Stay Cool appeared first on Connect CRE.   

Robert Khodadadian has long had a simple philosophy about selling real estate. There are approximately a million buildings in the city, and the broker that gets to sell any one among the multitude that will hit the auctioning block at a given moment is, sometimes, simply the person who happens to pitch their services to the right seller.

robert khodadadian, skyline properties, commercial real estate, off market real estate, daniel shirazi, real estate investment, new york real estate